11th September, Dhaka- After a seven-year long break, Bangladesh’s most prestigious beauty competition, Lux Superstar has made a grand return, attracting thousands of participants with great excitement. The glamorous competition has partnered with leading e-commerce platform Shajgoj as its official e-commerce partner for this season, a press release said.
The competition has already generated significant buzz with over 11,000 contestants registering from across the country, marking one of the highest participation rates in the show’s history.
This season introduces three distinct competition categories: Acting, Styling and Content Creation, reflecting the evolving entertainment landscape. Contestants will receive expert guidance from renowned personalities including popular actresses Mehazabien Chowdhury and Jaya Ahsan, along with acclaimed director Raihan Rafi.
The Competition includes live auditions, intensive bootcamps and personalized mentorship sessions designed to nurture contestants’ journeys toward stardom. These elements combine to create a holistic development platform for aspiring talents.
“Our partnership with Lux spans many years,” said Farhana A. Preeti, Assistant Vice President of Shajgoj. “Being the official e-commerce partner for such a popular initiative as Lux Superstar is a matter of immense pride and joy for us.”
The collaboration between Lux and Shajgoj represents a strategic alliance between beauty and e-commerce sectors, promising to enhance the overall contestant and viewer experience through innovative digital solutions.
The return of Lux Superstar after seven years signifies a new chapter in Bangladesh’s entertainment industry, combining traditional glamour with modern digital integration.
Lux Superstar is Bangladesh’s premier beauty and talent competition, known for launching successful careers in the entertainment industry. Shajgoj is a leading e-commerce platform in Bangladesh, specializing in beauty and lifestyle products.


