Local fashion brand Twelve Clothing has organized the 12.12 shopping festival ahead of its 13th anniversary. It has already received a special response from the country’s young fashion-conscious shoppers. The brand, which has established a stable position in the fashion arena of Bangladesh for more than a decade, has designed this special year-end campaign based on the success of its journey, the diversity of its collection, and gratitude to its customers. The festival, which started simultaneously at all outlets across the country from December 12, has created a busy, crowded, and joyful shopping environment, a press release said.
According to Twelve, the biggest strength behind the brand’s success is the trust and love of its customers. That is why they express their gratitude to their customers through innovation and eye-catching offers every year. This year’s 12.12 event is also part of that continuity. When the country’s fashion market is in full swing with the new winter collection, Twelve has announced a flat 30 percent discount on all products. From comfortable winter clothes, trendy hoodies, sweaters, jackets to modernly designed casual and formal clothes. Each item has this discount benefit. As a result, buyers of any age are getting the opportunity to buy products of their choice at a more affordable price.
This year, Twelve has given importance to their winter collection by combining seasonal diversity, comfortable fabrics and international fashion trends with local tastes. They have brought innovation in the colors, cuts, patterns and designs of the clothes while maintaining practical comfort. The overall atmosphere of the stores has also changed. They have been decorated with beautiful visual displays, well-organized collections and improved service facilities, so that buyers can enjoy the shopping experience comfortably.
On the occasion of 12.12, Twelve has also added some additional special benefits this year. Buyers are getting three types of bonus gifts with a certain amount of purchases. Instant loyalty membership card for purchases of 5,000 taka or more, Twelve branded jute bags for purchases of more than 10,000 taka and Twelve gift vouchers of 1,000 taka for purchases of more than 20,000 taka. Loyalty card holders can avail special discounts and benefits throughout the year, which will add extra value to them in the long run. These additional offers have further increased the shopping interest of the customers, especially in family and group shopping.
Not only the physical stores, but Twelve’s online shop is also running smoothly this 12.12 festival. With the convenience of choosing your favorite clothes from home, convenient payment options and fast delivery, there is a huge buying pressure on the online platform as well. Customers from any part of the country can avail the same benefits – this is also one of the reasons for the popularity of the campaign.
Officials of the brand said that Twelve always tries to weave trends and affordable prices into the same thread, so that all classes of buyers, starting from the youth of the country, can easily buy quality clothes. According to them, the diversity and creativity brought to clothing in line with the fashion tastes and lifestyles of the new generation further strengthens the brand’s relationship with its customers. Therefore, the 12.12 campaign is not just a festival of discounts; rather, it is a unique occasion to celebrate the long-term relationship between Twelve and its customers. Inspired by the joy of 13 years of journey, Twelve believes that their initiative will not only have a positive impact on business, but also on the country’s fashion industry. This can be the best shopping time of the year for clothing buyers during the winter season, and the 12.12 offer is making that experience more colorful, affordable and enjoyable. With the combination of the excitement of the buyers, the variety of new collections and the eye-catching offers, this festival of Twelve Clothing has already become one of the most awaited shopping events for fashion lovers in the country.
