Acclaimed Bangladeshi actor and youth icon Siam Ahmed has been announced as the brand ambassador of Ruchi Sauce Ketchup, a leading product from Square Food Beverage Ltd. The announcement was made at a signing ceremony held at the company’s corporate office in Dhaka, a press release said.
Under this new partnership, Siam will feature prominently across the brand’s upcoming promotional campaigns. The signing ceremony was attended by Md. Parvez Saiful Islam, chief operating officer, Square Food Beverage Ltd. Imtiaz Firoze, head of marketing, Square Food Beverage Ltd. and Ajoy Kumar Kundu, CEO of advertising agency Mediacom Limited, along with senior officials from both sides. Officials confirmed that a new television commercial starring Siam is already in the pipeline. Sharing his excitement, Siam Ahmed said, “Ruchi Sauce Ketchup is a vibrant, energetic brand that resonates strongly with today’s youth. As a significant portion of my audience is also young, I’m confident that together we can create something truly special for the brand.”
